Job Description
The Communication Officer is responsible for developing and implementing a comprehensive communication strategy that aligns with PEAS’ organizational goals and enhances visibility and impact. The role involves managing internal and external communication efforts, ensuring the effective dissemination of information through media channels, and generating compelling content to showcase PEAS’ achievements.
The Communication Officer will lead initiatives to raise PEAS’ profile nationally and internationally, create human interest stories, manage social media platforms, and ensure branding consistency across all communications. This position also supports business development and fosters collaboration with strategic partners, donors, and stakeholders.
Key Responsibilities
Communication Strategy Development and Implementation
• Develop and roll out a comprehensive communication strategy aligned with PEAS’ global goals and priorities.
• Identify and package key impact stories for internal and external audiences, working closely with senior leadership to disseminate information effectively.
• Regularly review and update communication plans to ensure relevance and alignment with organizational objectives.
Media and Branding
• Lead media-facing events and identify appropriate media channels to reach target beneficiaries.
• Produce communication materials (e.g., brochures, leaflets, videos, and social media content) to profile PEAS’ work in Uganda.
• Ensure branding, marking, and accessibility consistency across events, messages, and products.
• Build and maintain relationships with national and local media outlets to increase visibility.
Content Creation and Management
• Generate human interest stories from field activities, showcasing PEAS’ impact.
• Manage digital media content creation for social media platforms and the PEAS website.
• Support the development of online and offline tools for business development.
• Collaborate with teams to assemble, coordinate, and update website material.
Collaboration and Representation
• Work with the Business Development and Programmes teams to collect and package materials for events and donor outreach.
• Represent PEAS at external meetings and events, ensuring alignment with corporate communication guidelines.
• Coordinate media field trips, coverage, and events to enhance PEAS’ presence.
Knowledge Sharing and Capacity Building
• Improve knowledge management systems by creating and maintaining templates, processes, and resources for communication.
• Train staff on communication tools and strategies to ensure cohesive messaging across departments.
Experience and Qualifications
Essential:
• Bachelor’s degree in Mass Communication, Journalism, or a related field.
• At least 4 years of experience in a similar or related communication role.
• Excellent communication, creative writing, and computer skills.
• Proven ability to take high-quality photos and video content.
• Strong mobilization and teamwork skills.
• Demonstrated ability to work independently and under minimal supervision.
Desired:
• Knowledge of education-related communication and branding.
• Experience working with local media channels and established networks.
• Familiarity with current communication trends and social media platforms.
Key Skills and Attributes
• Creativity and Innovation: Ability to produce engaging content and deliver fresh ideas.
• Analytical Thinking: Skilled in interpreting data to inform communication strategies.
• Flexibility and Adaptability: Comfortable working in dynamic and challenging environments.
• Strong Interpersonal Skills: Ability to motivate and collaborate with diverse stakeholders.
• Commitment to PEAS’ Values: Dedication to lasting change, collaboration, empowerment, and evidence-based practices.
Why Join PEAS?
PEAS offers the opportunity to be part of a dynamic team dedicated to transforming education in Africa. As a Communication Officer, you will play a vital role in raising awareness of PEAS’ mission, amplifying the organization’s impact, and inspiring stakeholders to support quality education for underserved communities.